Beba Georgieva (left) and Daina Kaleja (right) developed the concept of Moi Soli through their personal experience in the fashion industry and their educational backgrounds.
Beba's desire to bring awareness to European brands comes from her background. She was born and raised in Bulgaria and lived there for almost half of her life. She came to the United States with the desire to create a better life for herself. Yet, since age 15, fashion had become her lust. As a result she had gained access to Chicago’s societal and fashion life, worked with Oscar winning designer and has done lots of charity work for many organizations in the city. She has been modeling for the past 4 years professionally with designers from Chicago, New York, LA, and Miami. She participated in Chicago Fashion Week and New York Fashion Week. Her pictures were printed in numerous magazines such as Chicago Bridal Magazine, Splash and other small fashion oriented magazines. She can be seen on many of the websites for the local Chicago designers. Through her current position as a Marketing Director in a prestigious Chicago law firm, Beba is in charge of all of the firm’s marketing events. She understands how to represent the company, grabbing attention with modern web design and constant presence on the social media channels.
Daina has been passionate about fashion and art since young age. She was born and raised in Latvia and lived bigger part of her live there until coming to the United States. Following her passion she graduated hair-styling institute in Latvia, and worked as hair stylist for a few years while pursuing business degree. In the world of fashion, Daina has enjoyed modeling for various bridal designers and other local photographers in building a greater portfolio for herself. In current position, she handles customer relations, organizes corporate events and she is also entirely responsible for company's social media coverage. Recent business degree from DePaul University has helped her to connect the dots. It empowered her to transform passion into real life business, and to start a high end lingerie company.
Daina and Beba recognized there were limited choices of European brands readily available to the US market. They also recognized the interest consumers have in purchasing quality products that offer unique and special designs beyond the mass marketed brands for women’s intimate apparel. This ready to wear lingerie and nightwear is designed and hand made entirely in Europe and it guarantees uniqueness of the product. Moi Soli understands the sophisticated consumer and it is bringing luxury quality products to their evening experience.